WhatsApp Business API use cases to enhance income in 2023

WhatsApp is a major messaging application with over 1.5 billion individuals using it all day. It is, thus, a wise corporate option to harness WhatsApp for commercial interactions. WhatsApp API was introduced to aid intermediate to big enterprises who wished to utilize WhatsApp to connect with many clients at mass. WhatsApp Business API allows organizations to streamline conversations with automatic answers, WhatsApp bots & engaging messaging.

With the potential of quickly contacting worldwide audience at mass, WhatsApp Business API is the main blessing for an organization to leverage the entire ability of WhatsApp.

With over 98 percent text open rate & up to 60 percent click-through rates, WhatsApp is the most efficient tool for a company’s marketing.

So, how and where to utilize WhatsApp Business API?

In this article, we look at some outstanding WhatsApp Business API applications that may help to boost up current sales & customer support of an organization.

Deliver promotional content to up to 1 lakh users

Promotional Texts are generally texts that provide explicit coupon codes, holiday discounts & other promotional schemes that assist in increasing sales.

If any organization has used WhatsApp Business Application programming interface platform, they would have noticed that WhatsApp wasn’t allowing to deliver promotional content, till October 2021.

Whether it be a leading e – commerce Enterprise, Investment Corporation, Virtual Training Institute, Automotive vehicle Company, sending promotion based WhatsApp messages has always been a major requirement.

Organizations now have the permission and advantage from WhatsApp to distribute promo WhatsApp messages utilizing WhatsApp Business API integration platforms. WhatsApp now enables organizations throughout the world to send promotions like monthly deals, coupon codes, seasonal greetings and so much more.

Automate updates through plug - ins

Streamlining alerts on WhatsApp is among the primary WhatsApp Business API Use applications! Let’s assume an organization operates a Shopify E-commerce shop that sells household products. An individual buys some stuff from that organizations shopify page & confirms the transaction. Now, they must’ve been expecting for certain type of proof of transaction fulfilment. With auto alerts enabled, the consumer will promptly get a bank transfer notice on WhatsApp. Similarly, if the transaction fails, they’ll get a notice for the very same on WhatsApp.

Minimize unfinished purchases by delivering timely notifications

According to a research, 80 percent of shoppers place products in their shopping carts on an e-commerce app, however fail to check out. That implies 8 out of 10 people who add products to their accounts won’t wind up buying.

But, there’s now a simple trick which can retrieve 45-60 percent of Neglected Carts. Just automate Abandon Cart Messages on WhatsApp with a gentle reminder to the consumers to complete their order.

The communication text is very important should be presented in a customized tone in such a scenario. Sending cart notifications on WhatsApp has proven incredibly successful for a lot of e-commerce business, with an average of a 20 percent rise in revenue.

Customer support that runs 24/7

Clients can contact an organization regarding inquiries and concerns. An organization needs to have a customer relations crew that operates all around clock to provide their consumers real-time responses to their problems.

Hiring multiple employees so that customer support service can run for 24/7 can be quiet costly. However, WhatsApp for enterprise will help in boosting organization’s service their customers. For example, they may have bots and chat interfaces to deliver automatic replies to their customers. That implies the consumer may gain knowledge about their goods through WhatsApp at any time. This is an excellent means of resolving any problems that consumers could have.

Promote products with good pictures

WhatsApp for business includes option for developing a catalogue. An organization can have photographs of all the products they are offering in the catalogue with pricing. This makes it very easy for prospective buyers to attentively examine items and assess whether they are of reasonable quality or otherwise. Quality images are guaranteed to sell on WhatsApp and improve sales. Some shoppers just make their purchase choice by merely glancing at a product picture. This opportunity can be leveraged by an organization by using the WhatsApp Business API.

The simplest route to get started with WhatsApp Business API - Pinnacle WhatsApp Solution

Pinnacle Teleservices Pvt Ltd. provides seamless and integrated end-to-end solutions on different platforms. Its Hybrid solution in Mobile Marketing is a mix of services that include SMS, Voice Solutions, USSD, Chatbot, Internet and Social Media platforms like Facebook, Twitter etc. that eventually help a brand to connect with its customers.

Go beyond merely communicating to ‘Connecting’ using Pinnacle WhatsApp Solution (PWS)

Brand a business on WhatsApp include the organizations logo, Website URL, Business description and emails
Connect API with the enterprise ticketing system and send real time updates to clients
Optimise conversation with reports on messages sent, delivered and read receipts
Smooth handover to support staff
Admin portal for administration and management
Webhook (Webhooks are automated messages sent from apps when something happens) integration for dynamic responses
Converse with the client in the language they love – PWS supports multiple languages
We guarantee complete security with end-to-end encryption of messages. Systems connect over HTTPS

Know More about Pinnacle’s WhatsApp Business API